Consistency or as Ray Kroc always said, REPLICATION- My Back Office will add an unprecedented amount of consistency to your Franchise network operations. This consistency is vital for gathering information. The information that is critical for success. We have seen so may franchisees that only duplicate the sign out front, or some of the contents, what about customer service, marketing, reporting, operations and training, shouldn’t that be replicated consistently throughout the entire Franchise?
I don’t know whether there are any really bad locations. But I can tell you there are some really bad operations that you can turn around into good operations.Dave Thomas, Wendy’s